Maidah is a permanent endowment fund for Muslims in the West.

The fund invests across diversified asset classes. The principal is held in perpetuity. Returns are deployed toward programs that serve five areas: faith, health, education, family, and economic dignity.

Maidah also deploys capital directly: into technology, media, and the people shaping how the world sees and experiences Islam.

Founded 2026 by Ayman Hassen.

Previously Apple, Nike, and Alif.

Read the founding memo →
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Ayman HassenFounder